I'm Regina, founder of Nemi Snacks! I grew up in Mexico City and when I moved to Chicago, one of the first things I did was go to the grocery store to scout for Mexican food/products. I remember going into the "ethnic aisle" and feeling unrepresented. I didn't find brands/products that portrayed Mexico as I knew it. I saw well-established, Latin-inspired brands mostly making products with mucho junk, unlikely to upgrade their ingredient list, innovate in the marketplace and portray Latin cultura in a non-stereotypical way. I was also dealing with health issues (endometriosis) and had to stay away from my snack favorito - chips! I had a hard time finding a chip-alternative that had the crunch and flavor we look for in chips but without el junk. I went into my cocina and started mixing together ingredients to create the best possible version of a chip alternative: crunchier, bolder flavors, healthier, and made with real and fresh ingredients!
